Category: Google

Categories E-Commerce / Google / Marketing / Marketplaces / Paid Advertising

Google Products No Longer Free

Google Products No Longer Free

On May 31, 2012, Google dropped a bomb on specialty retailers announcing it would start charging stores for listing their goods on Google Products (also known as Google Product Search). While I understand the need for Google to make money, I completely disagree with this approach.

Rewind 10 years and you’d hear a much different story from Google. Google started what was then called Froogle as a way to offer unbiased product listings to consumers. All stores, big and small, could submit their products to Google…