Category: Search Engine Optimization (SEO)

Categories Google / Marketing / Paid Advertising / Search Engine Optimization (SEO)

Google AdWords: Succeeding with your Brands

Google AdWords

Online marketing can be a daunting task. How do you get the most bang for your buck, especially with a tight marketing budget? Google AdWords is one of the most popular, yet often misunderstood, online marketing avenues out there. Succeeding with Google AdWords is a lot easier than you might think and can provide a great return on investment, IF it’s used correctly.

Categories E-Commerce / Marketing / Search Engine Optimization (SEO)

Retailers Keeping it Fresh: The Importance of Updating Your Website

Retailers Keeping it Fresh: The Importance of Updating Your Website

Look around your retail store. Does it look different today than when you first opened the doors? Have your displays or merchandise changed over time?

If you’re a successful retailer, you’re probably nodding your head that it has transformed. You’ve made adjustments based on customer demands, changing seasons, what you’ve learned and generally, to keep things fresh. Did you know that it’s just as important to update your website as often as you make changes to your physical store, if not more?

Making changes to your website and keeping it fresh is crucial to the success of your E-Commerce business…