Category: Website Design

Categories E-Commerce / Technology / Website Design

Websites Are Becoming More Perishable

I’ve noticed an interesting trend over the last couple of years. Customers want to frequently update the design of their website. Very often these are not simple design tweaks to their current design, but full-fledged redesigns with a completely different look. This article explores some thoughts on why this trend has become so popular and what a retailer can do to “keep up”…

Categories E-Commerce / Storefront Platforms / Technology / Website Design

What Design Agencies Aren’t Telling You: Website Themes Have Gotten Very Good!

Modern Retail has been building and designing websites since 1998 and until a couple of years ago, we would have said the only way to get a quality website was for us to custom-design one for you. We work very hard to get into the retailer’s head and build something completely unique for their store. While Modern Retail continues to create custom-built websites, today many of our retailers can pick a “theme” and are completely happy with the outcome. Knowing when to pick a theme and when you need a designer to custom-create a design for you is a question every retailer should ask themselves when building a new website…

Categories Website Design / WordPress

How to Pick Your WordPress Theme

How to Pick Your WordPress Theme

You’re ready to implement a website to represent your retail business online. Now that you’ve made the decision, you want to get started right away! Maybe you’re looking for something quick and easy, or you have a limited budget – so you decide to go with a WordPress themed website. Pick a theme, enter products, and double your sales – DONE! If only life were so easy.

Choosing your WordPress theme is a big decision. Your website is a reflection of your store’s personality – your brand – so you need to pick something that reinforces who you are. You’ll want the theme to have the features and functions that will meet your needs or options to get there…