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Converting Sales with One Step Checkout

Converting Sales with One Step Checkout
Have you ever waited so long in line at a store that you set your merchandise down and walked out the door? Have you seen a new cashier struggling with a problem with the customer five peopl...

The Power of Saying I’m Sorry

The Power of Saying I’m Sorry
I’ve noticed a very interesting trend over the last year; executives are realizing the power of saying I’m sorry. The CEO’s of both Netflix and Apple made formal apologies this year for thei...

The Instagram Impact

The Instagram Impact
I admit it, I’m a big Facebook fan and I’m passionate about Pinterest, but now there’s a new social media kid on the block and I am only just beginning to imagine the impact of Instagram. Up...

iPads Make Great Kiosks

iPads Make Great Kiosks
In the past, a lot of retail stores have tried using kiosks without much success. In my opinion, kiosks in retail spaces have never really worked all that well as they tended to be clunky, n...

Apps: Walling Off the Internet

Apps: Walling Off the Internet
Let me say this right off the bat. I absolutely love my iPhone and iPad and the apps that run on them. In fact, I’m typing this blog article on my iPad as I sit in bed listening to Pandora....

Product Photography for Retailers

Product Photography for Retailers
For retail business owners, one of the biggest obstacles for making the decision to join the e-commerce revolution is product photography. Retailers can often justify other expenses when add...

E-Commerce First Hire

E-Commerce First Hire
You’ve got your website up and running, now who is going to update content and maintain it. It can be nerve racking for retailers to figure out who they should hire as the first person to he...

Pinterest Gets Better For Business

Pinterest Gets Better For Business
A month ago, if a business wanted to take part in the social media sensation Pinterest, it was discouraged. The initial goal of Pinterest was to create a social network connecting people wit...

Locking Up Content in Facebook

Locking Up Content in Facebook
Let me start by saying I love, love, love Facebook. However, there’s an alarming trend happening that I feel compelled to tell you about, which involves stores locking up all their content i...

Just Do It! (Making Blogging Easy)

Just Do It! (Making Blogging Easy)
Life is busy, we all know it. How do we find time to do things we want to do, much less the things we have to do – like blogging? A retailer’s life is beyond busy – there are always orders t...

Take a vacation for new ideas!

Take a vacation for new ideas!
Go on vacation! Take a trip somewhere and rejuvenate your creative side. I do this all the time and it’s not because I’m lazy. I do this to search for new ideas. I like to take myself out of...

Protecting Your Online Reputation

Protecting Your Online Reputation
In the not-too-distant past, dare I say the 1990’s, the reputation of your retail business was driven mostly by word-of-mouth with real customers talking to their real friends about your s...

Dead End. . . ? Not so fast.

Dead End. . . ? Not so fast.
Dead End! I love those spooky little words! Much has been written using them over the years. Those words have been used in novels, movies, poems, signs, etc. In your mind, it’s usually raini...

Don't be afraid! Focus on success.

Don't be afraid! Focus on success.
As a person with an entrepreneurial spirit, I also work with many business owners who have a “similar” personality. I can only call it similar because we see eye-to-eye on many topics, but t...
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