WooCommerce Retail Marketing

Boost your business with a marketing plan customized for you.

Retail-Marketing

Now that your website is up and running, how can you make sure your site is getting found?  By combining top-notch WooCommerce marketing tools and extensions, with Modern Retail’s vast marketing experience, to craft a program that makes sense for your store.

Google & Bing Sitemaps

Part of great SEO marketing includes generating an accurate and up-to-date sitemap, without it your website simply will not get the traction it deserves. Modern Retail will set up and configure your sitemap and automatically submit it to Google and Bing nightly. We’ll also keep an eye out for any potential sitemap problems or other SEO initiatives.

woocommerce-sitemaps

Customized Coupons

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A great way to reward your customers and to promote sales is to offer coupons. With WooCommerce, it’s as easy as enabling the coupon feature and setting up the specifics. You can set General Requirements (percentage or amount, before or after tax), Exclusions (minimum spend or sale items not included), and Usage Limits (one coupon per customer). Want to go even further? No problem. WooCommerce offers plugins that allow Volume Discounts, After Sales Coupons,or Refer a Friend incentives.

E-Mail Marketing

E-Mail marketing is a great way to keep in touch with your customers. Between WooCommerce and Modern Retail, you will be able to maximize your e-mail marketing efforts. Not only can you send effective campaigns and track your results, with WooCommerce you can send follow up e-mails after purchases or if a customer abandons their cart.

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Content Marketing

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At Modern Retail, we believe the best way to get found online through search engines is having the right Content Marketing strategy. Lucky for you, WooCommerce is a plugin to the best content marketing software in the world. Your customers want to hear your thoughts on the latest fashions, trends or whatever is hot in your marketplace. Not only will you keep your current customers coming back, Google and other search engines will rewards you for posting new and original content and rank you higher.

Social Media

Do you want to be able to allow your customers to post images on your products on Pinterest or Wanelo?  Then your website must be configured to provide additional information about the products in your catalog, or what’s called structured data.  Modern Retail will automatically configure your website with the correct structure data so it can be picked up by popular social media websites and search engines.

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Marketplaces

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Marketplaces like Google Shopping and Amazon have proven to be an effective online sales channel.  Retailers can take advantage of this multi-channel world by leveraging WooCommerce to automatically send feeds to these online marketplaces.  Modern Retail will help you determine the best online destinations for your store’s products so you can maximize your visitors, sales and return on investment.

When it comes to marketing your WooCommerce website, you are not alone. Modern Retail has been helping retailers since 1998 realize their online potential and together we’ll craft a marketing plan specific to your store’s needs.